OE/PSI – Private Strategies for the Internet

This article highlights why a webinar service is beneficial. Hosting webinars is one of my favorite ways to make money online for many reasons. There are three reasons in particular why I truly feel that webinars are one of the most powerful trends, not only in home based online businesses but traditional brick and mortar businesses as well.1. More control over interactionThere are a number of ways you can control the interaction with a webinar service. In teleseminars, suppose you want to give the listeners a chance to ask questions. You would have to un-mute everyone and if there were a large number of people on the call, the feedback would drown out any attempt to ask a question. You would not be able to hear anything but background noise. For example, on one teleseminar we all heard a man shouting at his wife. He had no idea we heard him because he was not listening when I un-muted the line.So I would rather avoid all of that, and have control over all of the interaction. I can answer all the questions of my listeners without having to un-mute everybody. With webinars, I do not hear all that feedback, hear dogs barking, and people screaming and all kinds of stuff. So you just have a lot more control over the interaction with a webinar.2. No long distance chargesThis is a great benefit. Teleseminars often have long distance charges, especially if you are dialing in from a country other than the one the conference bridge is located in. On my webinar service we have participants all over the world. As long as they have an internet connection they can join my teleseminar without needing any special equipment. This also comes in handy at the end of the call because I do not have to worry about price sensitivity to my sales pitch due to the costs associated with getting on the call.3. Send people directly to your websiteAt the end of your webinar, you have the ability to send your listeners directly to your webpage. If you are going to sell something at the end of a webinar, for example, an information product, you can send people directly to your sales page. On the other hand, if you are running a regular teleseminar, after they hang up the phone, then they have to take the extra steps to go to their computer, get online and go to your website. That is a lot of steps in between. There are many ways your potential customers could get distracted. If they are already on your webinar, boom! They are already on the internet. They are already locked in. All they have to do is go to your website. You can do the same thing with your retail or offline business. If you are telling them how to use your professional services, you can send them directly to an appointment setting on your website.So what is the bottom line? The bottom line is if you are in business you should be using webinars. Every business these days has the ability to utilize a webinar service.